![]() ![]() I like it… i do like how it starts out giving you an option for Would you prefer using the desktop or mobile versionĪsk Dominos a question? Clever but not defined without advertisement.Not that easy, yes minimalistic design, but could add backgrounds to help define areas, make them stand out Quick Order is convenient (very specific but good if you like the same pizza) Would you take the time to make a profileĪppetite would change, but would be easy to access favs.Ornamental designs doesn’t communicate Dominos, more pizza related designs Either way, whatever the urge, if you can't order a pizza without all the hassle, then people get hangry and move on!ĭone very well, simple to navigate, emphasis on what we want clicked. Families on the go are tired from a long busy day, or quite possibly in need of something quick to feed an army of soccer players. ![]() Even if you love Domino's Pizza, if it's too hard to order you will go somewhere else. I love Domino's pizza, but I have to admit, there's a few things I'm looking at differently after this sprint. They offer creative solutions that interact with a user, but much is yet to be done. ![]() There must be empathy between the designer and the customer in order to make adjustments We're looking at time to research, formulate ideas, challenge these ideas, prototype, and user testing.ĭomino's has worked hard to re-brand and revamp their image and quality of their product, and they're investing as a team to create innovative solutions for the future. When content is spread everywhere, or the system is overly complicated to interact with, a customer can get confused or frustrated, resulting in the business losing a valued member. In the mean time, there are families on the go, ready to eat. These problems are identified best by putting the user to the test, asking questions, and recording piles of data for analysis. Through this process, there is much to be said about their current system with many problems to tackle. Domino's is working to improve their user experience by advancing digital platforms to make online ordering more efficient and convenient for their customers. ![]()
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